Tickets for TOTY ’13 on Sale; Sponsorship Opportunities Include Benefit to TIF

November 27, 2012 | The Toy Industry Association (TIA) and the Toy Industry Foundation (TIF) invite colleagues and friends to attend a festive affair on February 9th, 2013 at New York City’s iconic Plaza Hotel:  the 2013 Toy of the Year (TOTY) Awards celebration will honor outstanding products; salute industry icons Judy Ellis and Russ Berrie (posthumous) who are being inducted into the Toy Industry Hall of Fame; and support the industry’s efforts to bring the joy of play to kids in need. 

“The TOTY event is a fantastic start to a whirlwind week of toy- and play-related activities,” said Stacy Leistner, vice president of strategic communications at TIA. “There is no other occasion that brings together so many friends and colleagues to pay tribute to the people and products that comprise this great industry.”

The evening is also incredibly important to the Toy Industry Foundation as it serves as the cornerstone for the year’s major fundraising efforts. Ads reserved for the TOTY Tribute Book – the official commemorative take-home program featuring award nominees and Hall of Fame inductees – directly support the TIF and generate more than 60% of its annual cash contributions.

Additionally, TOTY provides companies with an opportunity to highlight their organizations or brands in front of a premiere industry audience through various sponsorship opportunities. Information about additional sponsorship opportunities can be viewed online.

The $375 event reservation fee includes pre- and post-ceremony cocktails and dinner receptions, live entertainment, the awards presentation announcing category winners, as well as the overall “Toy of the Year” and the “People’s Choice” awards, and many more surprises. A special $250 “Taste of TOTY” registration fee is available exclusively to TIA members who joined March 1, 2012 or later and “first-time” exhibitors of the American International Toy Fair (2013).  Reservations for one to five persons can be made online.

For information about TOTY event sponsorships, or to coordinate reservations for a group of six (6) or more (e.g., to place a credit card order via phone, to request an invoice, or for additional information), please contact the TOTY reservationist or call TIA’s Jackie Retzer (646.454.5587). 

Voting for TOTY is now open – simply visit to view the finalists and cast your vote!