TIA President Carter Keithley to Participate in Keynote Presentation at the Toy, Game and Technology Summit

“Super Earlybird” Registration Now Open, Toy News Tuesday Readers to Receive 15% discount

Toy Industry Association (TIA) President Carter Keithley will be a featured speaker at the Toy, Game and Technology Summit which will be held Sept 22-23, 2010 in Santa Clara, California.  Keithley will share the keynote stage with Joseph Olin, president of the Academy of Interactive Arts & Sciences and Timothy Chang, principal of Northwest Venture Partners. The three speakers will participate in a “fireside chat” with a prominent industry journalist to discuss the various changes/evolutions that are bringing the toy, game and technology industries together.  

Attendees can save $300 off the onsite price of the All Access Pass by taking advantage of the Super Earlybird registration — only $495 — until August 6th, 2010. One Day Passes are also available for $395 until August 6th.  Toy News Tuesday readers can save an additional 15% off the All Access Pass by using the discount code TIAVIP when registering online. 

"As technology becomes more infused in the lives of children of all ages, toymakers are incorporating all different types of technology to enhance play patterns and give a new twist to classic toys,” said Keithley.

The Summit will highlight how kid, tween and teen entertainment play patterns are changing and becoming more digital. New product innovations such as touch screen devices, smart phones, motion controllers, and location aware devices are creating new business opportunities to be explored.

“This one-of-a-kind executive summit will bring together leaders from the toy, video game and technology industries for in-depth discussion, cross-industry networking and the opportunity to generate new business,” said Christopher Sherman, executive director of Engage Digital and Summit organizer.

Attendees will have the opportunity to network with top talent and leading toy, game and technology executives, gain insights on the myriad links between traditional and digital toy industries, discover trends in the online, mobile, console and touch screen realms, and learn about packaging cross-media deals, securing new funding and partnering with top executives. 

In addition to the keynote speakers, panelists include Reyne Rice, trend specialist for TIA; Anita Frazier, industry analyst for the Toys & Video Games NPD Group; Ken Ong, head of R&D at Disney Toys and Consumer Electronics; and Maria Bailey, CEO of BSM Media, among others.