TIA Seeks Member Products, Photos and Promo Materials for ToyInfo.org and More

July 21, 2011 | The Toy Industry Association (TIA) is always looking for hot new products and trends, interesting industry news and photos, and press materials and information for ToyInfo.org videos and articles, TIA’s Facebook and Twitter pages, broadcast segments, and more.

TIA members interested in print or video exposure on ToyInfo.org are encouraged to refer to the production schedule and guidelines online and contact TIA with any product recommendations; from time to time, TIA will issue a call for products for televised broadcast segments and other media exposure. Companies are invited to follow TIA on Facebook and Twitter to receive a continual flow of information regarding these opportunities.

In the day-to-day, companies can also send TIA product photos (the quirkier the better) and company news (events, statistics, ad campaigns) to be posted on the Association’s Facebook and Twitter pages.

“Our Facebook updates not only post automatically to Twitter – they also now feed directly onto the TIA homepage,” said TIA Senior Manager of Public Relations, Adrienne Appell. “This is prime real estate for companies looking for additional exposure.”

Preference will be given to Association members for all publicity opportunities. Manufacturers will be asked to verify that all recommended products comply with relevant toy safety laws and standards and that the products selected for coverage will be available at retail by the time the coverage is expected to air or be published.

Questions can be directed to TIA’s Adrienne Appell or Stacy Leistner.