Save the Date for the Toy, Game and Technology Summit

Carter Keithley, TIA president, will be a featured speaker during the Toy, Game and Technology Summit taking place September 22-23, 2010 in Santa Clara, California. The one-of-a-kind executive summit will bring together leaders from the toy, video game and technology industries for in-depth discussion, cross-industry networking and the opportunity to generate new business.

The event will highlight how kid, tween and teen entertainment play patterns are changing — they’re becoming more digital as they move away from traditional toys and media. New product innovations such as touch screen devices, smart phones, motion controllers, and location aware devices are creating new business opportunities to be explored.

The Summit will stress that it’s imperative that toy companies, youth entertainment companies and youth brands learn how to integrate digital technologies into their product lines. On the other hand, Silicon Valley and the digital video game industry need to better understand the traditional toy business in order to establish partnerships and provide the digital "raw materials" necessary to create the next generation of great youth-focused toy, play and entertainment products.

Attendees will have the opportunity to network with top talent and leading toy, game and technology executives, gain insights on the myriad links between traditional and digital toy industries, discover trends in the online, mobile, console and touch screen realms, and learn about packaging cross-media deals, securing new funding and partnering with top executives. 

In addition to Mr. Keithley, speakers include Reyne Rice, trend specialist for TIA; Joseph Olin, president of the Academy of Interactive Arts & Sciences; Anita Frazier, industry analyst for the Toys & Video Games NPD Group; and Maria Bailey, CEO of BSM Media, among others.

TIA members receive a 15% registration discount.  Additional information about the event will be provided in the coming weeks.