Frequently Asked Questions
Q: What is
“Make a Stand for Kids”?
A: “Make a Stand for Kids” is a new program
from the Toy Industry Foundation (TIF) that provides a fun and engaging
way for children, communities and companies to get involved and help
give the gift of play to other kids. Proceeds from kid-run
lemonade stands will be used by the Foundation to distribute toys and
make play possible for children in crisis or other stressful
*Could be lemonade, apple cider, hot chocolate … whatever
is appropriate for the season and region.
Q: What is the Toy Industry Foundation?
A: The Toy Industry Foundation (TIF) brings joy, comfort and
learning to children in need by donating toys and grant funding to
worthy children's charities. The toy industry’s own foundation,
TIF is generously supported by toy companies who donate new toys and by
companies and individuals who provide monetary donations. Toys are
distributed to national partners serving military families and foster
children, as well as to local charities serving underserved, at-risk and
homeless children throughout the U.S. and around the world.
For more information, visit the other pages of the Toy Industry Foundation
Q: Do I need to register to be part of this
A: There’s no official registration process, but we do
ask that you and/or your parents read our Fundraising
Guidelines and that an adult
give consent before getting started.
Q: My child wants to set up a stand, but I’m not
sure if my town has any laws or restrictions on this. How do I
A: Please contact your local police department to find out
about any laws, restrictions or permits that you may need.
Q: My school/camp/girl or boy scout troop wants to get
involved. Can we do that?
A: Absolutely! How and where you set up your stand is up
Q: Can we sell more than lemonade?
A: Yes, be creative in what you sell at your stand. You
could sell iced tea, brownies, cookies … or even apple cider and
hot chocolate when the weather gets cooler. Check out our downloadable
recipes for inspiration! Just be sure to ask your
parents’ permission before you do anything. Remember,
too, to review these important safety tips.
Q: How much should I charge for the things I sell at my
A: Prices are up to you. Whatever you think is fair is
what you should charge. You may want to leave a jar out or ask your
customers if they would like to make a cash donation to the Toy Industry
Foundation in addition to anything they purchase at your stand.
Q: Where do we send the money that’s been
A: On the “How to
Help” section of the TIF website, you’ll find three
options on how to send in your money: online, mail and by
phone. Pick the one that works best for you.
Q: I didn’t earn a lot of money, should I still
send it in?
A: Yes, every little bit helps!
Q: How does the TIF use the money?
A: The TIF will use the proceeds from “Make a Stand
for Kids” to help get new toys, games and grant monies into the
hands of worthy children's charities.
Q: I want to invite the media to my stand. Can I
A: Absolutely! We’ve put together some tips,
messages and template media materials for you to use when
inviting media to stop by your stand.
Q: The media is coming to my event, but wants to talk
to someone from the TIF. What do I do?
A: If you have media who would like to talk to the TIF, please
direct them to the Foundation’s media contact, Adrienne Appell (firstname.lastname@example.org;
646.520.4863) who can provide a quote or other information. And
don’t forget to check out the media
tips we’ve put together for you.
Q: Do I need to put up any signage on my stand to be
A: We want you to be as creative as you’d like with signs
for your stand. However, we suggest that you include the
official “Toy Industry Foundation’s Make a Stand for
Kids” logo so that everyone knows you’re doing your
part to help support a good cause.
here for a few sample signs that you can download and print out
at home for use on your stand.
Q: Is there a deadline for sending in my
A: No, the Toy Industry Foundation accepts donations all year
Q: Can I donate toys instead of money?
A: Unfortunately the TIF cannot accept toys from the
public, only from toy companies. But remember … every dollar
raised at your lemonade stand will really make a difference to a child